Mission Statement

The birth

A Female Choice was born out of a need that I, Lara Epifanio, felt.

I have always been a person who spoke openly about my sexuality and my desires; but at the same time I always felt judged by people, because I was always "too direct and open".

Mission

So I thought: “Why can men freely talk about their sexuality, their dreams and women can't?”. And so I decided to do something to change that.

A Female Choice started as a way to spread the word and open a dialogue not only about female empowerment, but mainly I wanted to start destroying those taboos that still afflict women, such as sex, stereotypes that see women only as a sexual object , masturbation and being able to feel powerful and capable in the world of work, without prejudice.

Vision

A Female Choice is not here to promote hatred towards men, maybe EVEN to re-educate men and society in general, but still this is not the main purpose; A Female Choice is here to make women feel proud of who they are, without prejudice, without stereotypes, without moral double standards. The most important thing for me and for A Female Choice is to allow women to believe in themselves, to be proud of who they are and to make them feel free to choose for their bodies, without feeling constantly judged.

I first decided to believe in myself and in my project, also thanks to the incredible women who are close to me and also to the people who have shown their interest and support towards the project, so I said to myself: NO, I don't I'm too young, I'm not incompetent, I started telling myself that I'm a strong woman, that my idea is good and that I CAN DO IT.

the message

I decided to create a line of simple clothes, together with gadgets as a means of promotion to get people talking about A Female Choice, which I hope one day will become a real statement for women but also for men.

I hope women will be proud to wear my clothes, not for the brand but for themselves.

A Female Choice isn't just a shirt or a bag, it's a strong statement for society, it's a way for women to have their say.

WOMEN HAVE THE RIGHT TO CHOOSE WOMEN ARE STRONG AND THEY CAN ACHIEVE ANYTHING WOMEN CAN HAVE SEX WOMEN JERK OFF And we shouldn't be ashamed of that

SHOW THE WORLD THAT YOU ARE NOT AFRAID TO BE WHO YOU REALLY ARE.